Perfume sample



Nov. 20, 1934. c. DE P. KIP, JR v 1,981,032

PERFUME SAMPLE Filed June 12, 1933 INVENTOR ATTORNEYS Patented Nov. 20, 1934 UNITED STATES PERFUME SAMPLE Carola de Peyster Kip,

Jr., New York, N. Y., as-

signor to Harper's Bazaar, Inc., New York,

N. Y., a corporation f New York Application June 12, 1933, Serial No. 675,364

2 Claims.

This invention relates to improvements in perfume samples and has for its particular object the provision of an improved combination perfume sample and advertising medium.

A particular object of this invention is the provision of a new form of perfume sample in which the sample itself is presented in a form recalling the actual full-sized article of perfume as merchandised, and in which the body of the sample carries the same odor as is shown on the label on the front thereof.

Further objects will be apparent from the specification and drawing in which Fig. 1 is a front elevation showing my improved sample.

Fig. 2 is a rear view thereof.

Fig. 3 is a perpendicular section along the line 3-3 of Fig. l.

10 represents an ordinary Cellophane envelope made of airproof and waterproof material having the flap 10a. closing same hermetically.

11 is the perfume sample itself having the front 12 and the body thereof 13 made of blotting paper or similar porous material adapted to absorb a sufficient quantity of the perfume to be sampled. The entire sample is of a form simulating and representing the entire bottle of the perfume as sold including the stopper thereof and the front 12 bears the simulation of a label and its color so as to simulate the exact appearance of the ordinary unit of merchandise in which the perfume named on the label is ordinarily sold. In this fashion after the flap 10a is opened and the sample extracted from the Cellophane envelope, an association of ideas is immediately created between the ordinary retail package and the odor itself which will give a powerful first impression to the user and the sample so that the identity and the actual retail package will be readily recognized when displayed. I

As first impressions in the field of perfumes are apt to be readily retained, it will be seen that by joining an image of the package with the small sample of the perfume contained in the back of the sample, the identity and the individuality of this particular odor will be more forcibly impressed upon the user.

It is apparent that modifications may be made. in the form of the sample and in the form of the absorbent used without departing from the spirit of my invention.

What I claim is:

1. A perfume sample comprising in combination a fiat transparent and hermetically sealed envelope, a paper sheet having an outline simulating a bottle and having the front thereof labeled to simulate a retail package of perfume, and a sheet of absorbent material attached to the front sheet impregnated with the perfume ordinarily carried in the retail package simulated by the front sheet.

2. A perfume sample comprising in combination a flat transparent and hermetically sealed envelope, a flat sheet simulating in outline a bottle and a stopper therefor, the front of said sheet being labeled to simulate a retail package of perfume, and an absorbent sheet of material attached to said front sheet on the back thereof, said absorbent sheet containing a perfume originally carried in the retail package simulated on the front sheet.

CAROLA DE PEYSTER KIP, JR. 

